BRAND IDENTIY & PRODUCTION DESIGN
![](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/e5ac50e7-ff21-4cc6-8747-bcd28f2b11a5_rw_1920.png?h=43c2efd68a1aa0badb95e5a6d46eb8fc)
![](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/6eb3e2ef-514c-481a-9b54-25e05de2245a_rw_1920.png?h=0543e18fef33c281a48417863f1720f4)
![](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/706e70fb-4c27-4023-b29e-253a3db283bf_rw_1920.png?h=c4964825a5f4b18c9f9120817a08c829)
![](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/8370dd28-d272-4e55-bac4-fbf0da2052a5_rw_1920.png?h=27e4b21ca9994240ce32dd65cdd46749)
![](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/9b09d713-e8d1-467b-87f6-9df2eae672d0_rw_1920.png?h=8c7ddf773488841d216b7afc0c3139eb)
![](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/4ff3a7f6-1d30-4015-8b86-56a70b580842_rw_1920.png?h=04b499bbbbccec609d2c29c643c179be)
![](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/cb615d3b-678f-480d-a33d-d69391df069f_rw_1920.png?h=8a44255519f3053b9a408cda69b225b1)
![](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/ad76b52c-ec54-455a-9b45-5d657b4fe38c_rw_1920.png?h=37a26b0a463e1a55fa13af8de46ad1c6)
![](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/b17c1562-2441-41ba-b366-bd09e32c4096_rw_1920.png?h=7288680741ada0bf14742600e713b4c7)
PROJECTS:
Cultural Prosthetic Personal Poster
![](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/e97b72c4-7125-4852-807d-cea7db5d0f58_rw_3840.jpg?h=2d6d8dd2f5cd8b62fb0801fc1ee19ad7)
![](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/d8660d09-da1f-41dd-84b8-80f805bc2617_rw_3840.jpg?h=feadce51882580eae08f48b2ef66d0b3)
![](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/8b5cbb36-105f-45ac-9b8d-0cd836bc1e24_rw_3840.jpg?h=629c70cc470a912cc0d57bf8f5665819)
![](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/154a992d-1821-4d69-95d8-bf5080053b10_rw_3840.jpg?h=c4ad412d753d76d12a45521566b02eec)
BEHIND THE SCENES:
(AKA PROCESS SHOTS)
![](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/5ab917b5-a12b-42f1-80c0-bab9c9e7e66e_rw_1920.png?h=c0b9d7b60426bb45ca5722b06e280ec3)
![](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/39b5c393-a48a-4c88-9f5b-f79168493ed9_rw_1920.png?h=61a68d0a6ce9042f9d4b0ecb1713bd93)
I already had a scene and theme set in mind so i went ahead and used a mix of my own models in blender
and used a few pre-made free models on turbo-squid in order to achieve my desired effects.
After everything was set i converted it to ASCII format and used that as its own image and composition.
Along with the creation of the typeface seen, the text was then integrated with the visual.
![STILLS MODELED AND RENDERED BY JAIRO G.](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/b481e732-78b8-450e-8185-a5d83d1cdd56_rw_1920.png?h=9aa29c1b825e7ba8f7190aacea68c318)
STILLS MODELED AND RENDERED BY JAIRO G.
![](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/1b666fab-f5bc-48ca-8366-066230047452_rw_1200.png?h=8f56a29b2ef8ef4dd4297ad0d82157c4)
ALBUM COVER ART
![](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/a26bb22a-8e15-4fab-8852-dccd95e73f73_rw_1920.jpg?h=973d901f2f20ce006b8caef9a8271a98)
Album cover art directed, conceptualized and created alongside the artist Gaiy0.
A collaborative effort for creation of a variety of cover art.
Available for streaming on Apple Music, Spotify and SoundCloud.
![](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/6eb54e4d-7767-4711-a2bf-c52d6f7ac433_rw_1200.jpg?h=b4eb57184734166e56657bf4917a8f57)
CONCEPTUAL SUSTAINABLE COMPANY PROJECT
Brand Identity Exercise:
Orb Lona
![](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/dfa2d8b0-e0aa-497e-abad-cc1314e02760_rw_1200.png?h=6a44fcb515e5df9cc43319a6c5ac342c)
ORB LONA LOGO
Project Brief:
Created and Conceived in a Branding and Messaging class as a team within pairs. My partner Omar and myself, created and designed a sustainable brand focusing in renewable, sustainable, and emerging technologies in order to mitigate global climate change.
The brand was then presented to guest investors at the end of the branding/messaging course and the guests hand chose our company 1st as the one they would invest into if they were to make it a reality.
![Logo with color profile](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/4e0c990c-8867-4bf9-b494-6eb894814c71_rw_1200.png?h=681134be9810fbda94e65613ad2d8cdb)
Logo with color profile
![Targeted audience within the inital presentation of the sustainable company](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/5e20dd19-6c56-4451-a596-85d6452b9ead_rw_1920.png?h=8b597641ea526ff975b929d174e6fb45)
Targeted audience within the inital presentation of the sustainable company
![Company goals and mission](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/d9fd038e-262c-488d-aee0-9357c6507804_rw_1200.png?h=959097d64eeb13c3f4297dcb72d9c2da)
Company goals and mission
![Brief from the intial presentation of this company.](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/24bfe843-3c68-4834-ab10-84ddefc39491_rw_1920.png?h=1daf6abf829563e5e99dc1bde38d4bb2)
Brief from the intial presentation of this company.
![Detailed over all opportunity to act on the given contexts.](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/9a4bf3b7-fa1a-48be-b61e-f13d16fb4698_rw_1920.png?h=d2c2c3e7e3e1dec3470e3ac9c5571fe3)
Detailed over all opportunity to act on the given contexts.
![Solution to work towards helping reduce the carbon footprint and to provide equal opportinities in employment and affordable housing in times of diaster.](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/343fba71-d64b-41cd-becc-778800f2cd51_rw_1920.png?h=fbafd059cec5cbedb20f6aa944e4bf25)
Solution to work towards helping reduce the carbon footprint and to provide equal opportinities in employment and affordable housing in times of diaster.
![Characteristics of companies my partner and I compiled to learn from and pick certain elements that we liked to represent our brand.](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/42c269b4-e04b-4d47-9682-fd8d6e467040_rw_1200.png?h=2701edc5b77608d106076aa77cdaacc5)
Characteristics of companies my partner and I compiled to learn from and pick certain elements that we liked to represent our brand.
![](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/bbc83320-d1b8-4b84-a2a5-1b0aa445a8a7_rw_1200.png?h=eded0f29ca85a009173579184eb408c6)
![Color Profile for the sustainable company Orb Lona](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/75d43f53-efd4-424c-b267-1e3c3fb98cff_rw_1920.jpg?h=c4967c797eef0de33c0f3db5b91470e2)
Color Profile for the sustainable company Orb Lona
![Job fair banner for Orb Lona](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/211c3780-d2a1-488d-95df-42f05affd5a9_rw_3840.jpg?h=23654361ec9ea3e85f4ab35d14621ae0)
Job fair banner for Orb Lona
![Information and Guide to apply for Sustainable Affordable housing](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/954a4d93-5c9b-4e83-b20b-a719fe10f6c0_rw_1920.jpg?h=3ab886501ad66ccf689ee2e8123ab0c0)
Information and Guide to apply for Sustainable Affordable housing
![](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/36ede7dc-ee4a-4c6f-8d2b-b8d74af651cf_rw_3840.jpg?h=17784e417b81ae6dc461eafee413e924)
![3D Printed house foundations, for rapid development and sustainable material use. Would open new avenues of job opportunities.](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/e39ef9c1-5f51-4e35-ab47-4580df5ba901_rw_1920.jpg?h=342f1e65710bc1be0f621cdee45646e2)
3D Printed house foundations, for rapid development and sustainable material use. Would open new avenues of job opportunities.
![Complimentary T shirts (Front)](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/a3c29f9c-9a1e-4ca3-af81-9022af5f9dcd_rw_3840.jpg?h=7afd0acdeaf0e24cf82024ac93a97915)
Complimentary T shirts (Front)
![Complimentary T shirts (back)](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/89c72f39-2754-4fa7-b687-ed1f0e39c7cc_rw_3840.jpg?h=2e567cb5181f907f0beb6ad0db82cd4a)
Complimentary T shirts (back)
![Complimentary T shirts (Front)](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/fbc67abb-f818-476c-b0a7-57b698b4cdb4_rw_3840.jpg?h=88427b610d3908478ff778382287fab1)
Complimentary T shirts (Front)
![Complimentary T shirts (back)](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/5bee307d-6094-4226-994e-a3020875c763_rw_3840.jpg?h=e8343be09f6c8a0cd758798102d45467)
Complimentary T shirts (back)
![Orb lona tote bag](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/265f6bd0-7c4d-4b1d-920f-5ca74bd89837_rw_3840.jpg?h=410d5827f6fc510f0247bbedde2891d2)
Orb lona tote bag
![Complimentary T shirts (Front)](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/ccde2d01-35b3-4949-b35a-7f4594d7449a_rw_3840.jpg?h=3be4f7cd1d8b1ff0697e0c734c7c5e9b)
Complimentary T shirts (Front)
![Complimentary T shirts (back)](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/cf003f2c-eef8-4652-a297-fe9ef10f8eda_rw_3840.jpg?h=2db6a234b45771f6f0007ef171d7c414)
Complimentary T shirts (back)
Opioid Crisis campaign/Awareness Project
![](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/9a11b2cf-afb6-4eb3-a1a6-6c68a634d79a_rw_1200.png?h=6e01493adb6db7a75017c174ab8cc11b)
![Statistics found in resesarching just New York data is always changing so this is dated by the time you read this.](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/1e57d20b-501c-42ab-b2c7-6c03a80305f6_rw_1920.png?h=91abe14866ec06ac8c3434e4ab51dee8)
Statistics found in resesarching just New York data is always changing so this is dated by the time you read this.
![The type face chosen for the partnership campaign to raise awareness for the crisis.](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/04e76d4b-88e1-4ad3-9960-95b17f0ec20d_rw_1920.png?h=a5ad43271e6346e85f51a93ce7a9aa47)
The type face chosen for the partnership campaign to raise awareness for the crisis.
![The color profiles chosen for the project](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/a5d80fa4-26cd-4242-ac1d-131cbdce06ec_rw_1920.png?h=cefaf82d18dfa12c180d82e75d09fe5c)
The color profiles chosen for the project
![](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/964768b5-24bf-4e23-8070-3b6e89457a54_rw_1200.png?h=8d38c53ca9d6c03595be7bd6f1ee92a8)
![](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/9a8a2fe6-94e6-4ccd-90b8-11971b90a4c3_rw_1200.png?h=fe8affe0c64ae770404af4a05b94b763)
![](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/b59c1568-fb6d-4cdf-b618-ee2a71e00fe4_rw_1920.png?h=a4e9f62cf246fb77198d67e0c76d7d75)
![](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/e17eff1f-c59b-47fa-af84-4d6b9ae34880_rw_1920.jpg?h=85753a3de9b5b496d25920c3a25b24de)
![Final iteration of the card variants which were printed and given to the CEO of the partnership as he attended our presentation.](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/d97f3419-926f-458b-832a-2ed5305a7712_rw_1200.png?h=395504200a8818618fd855ff32a3f804)
Final iteration of the card variants which were printed and given to the CEO of the partnership as he attended our presentation.
![1 out of many iterations that came to me](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/fb29418b-9caf-42f6-a320-d617910475ec_rw_3840.png?h=ead68fe27b553196b1645b7390a980e4)
1 out of many iterations that came to me
![Instagram mock up ads](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/3a8cf45a-7d2b-4281-8968-bf1e2b68b230_rw_1200.png?h=9b7ac478d3e5b3edafd7e90f263a68c9)
Instagram mock up ads
![targeted instagram mock up](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/bdf6c029-4ff5-4fb7-8c1e-1e44466fe70b_rw_1920.png?h=8e064cdb303ce715af9e43fbb6ea4353)
targeted instagram mock up
![#2](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/6839b914-ec02-418c-857d-fd5dc85379b3_rw_1920.png?h=fdce2711c597e3d95b59c921b47a83d8)
#2
![Concept for DC metro created by me](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/45c148bc-bcf6-4da8-a873-ec65125d6803_rw_3840.png?h=c4c3ef0714fe5ccb5ca37d136588ecc2)
Concept for DC metro created by me
![Backside of the concept card for DC metro](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/7ca27fd7-52ff-43f4-bfed-dabb237b2b82_rw_3840.png?h=b249dbef384570c69d2152f5cbd2c09f)
Backside of the concept card for DC metro
This campaign was a collaborative effort among myself and another classmate in my Branding and Messaging course at Pratt Institute. We had to develop a creative brief and strategy along with a visual identity to help mitigate the crisis. Each picture has a descriptor.
CLIENT WORK:
Commission for
St. Thomas University Pre-Law Society
![Original logo with wreath created by me](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/98782d2e-31ef-4f0f-8635-ff59f6c581c4_rw_3840.jpg?h=f7ee468bc5a0391632d007643e1b7c4d)
Original logo with wreath created by me
![inverted with white text png version](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/7c39d39a-dbc8-4261-b4c0-74576819d90b_rw_3840.png?h=a3b07ac24228c34693871a9b0da84760)
inverted with white text png version
![Pre Law Society Standard Variant Front (White)](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/150d4b24-8510-4cf9-8192-8e33be9586fc_rw_3840.jpg?h=a82ab7ecde8c637431a70971e47947e0)
Pre Law Society Standard Variant Front (White)
![Back side of #1 Variant](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/8b969489-a317-4471-88ab-c8563743d00c_rw_3840.jpg?h=884f76171fa359042f17e929a88c7023)
Back side of #1 Variant
![Pre Law Society shirt #2 Front (BLACK)](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/a744e5ee-e463-4572-9c12-7a39830d32d5_rw_3840.jpg?h=87ec0467a1100b1c457e692c95445d04)
Pre Law Society shirt #2 Front (BLACK)
![#2 Back Side (BLACK)](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/e979a58a-5780-40e0-a60e-d71a76892119_rw_3840.jpg?h=dea2b2d9966b14c0f38265c1162443fd)
#2 Back Side (BLACK)
![Logo with black text created by me](https://cdn.myportfolio.com/10031b65-6da9-48d2-8e93-60166f956f27/a5775a32-7031-45b0-a79d-43054b188562_rw_3840.png?h=3552150ccef514debe852a891eff8a71)
Logo with black text created by me
T shirt created for a client that needed designs and mock ups
for manufacturing and presentations at Saint Thomas University.